Do you need a helping hand knowing where to start, how you might go about raising your business profile or how to widen your communications range beyond your existing customer base? Are you proactive in publicising what you do well?
It has never been so important to use communications channels efficiently. With a raft of different digital media and online platforms complementing traditional media outlets, the potential audience ‘reach’ is instant and limitless.
So it’s crucial to work smart and target efficiently. All communication is about who, what, when, where, how. Whilst content (what) is king, it’s the who, where and how that are the key drivers in successful communication strategies to reach your target audiences: new and existing customers.
Timely content production and accurate targeting are the cornerstones of successful communications planning. I undertake full communications audits for clients, working closely with them to produce and implement concise, focused operational strategies and low cost campaigns for PR activity.
